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Advanced Analytics Manager

LOCATION: 

Slough, WBK, GB, SL1 4LG

JOB CATEGORY:  Marketing
REQUISITION NUMBER:  202090

Advanced Analytics Manager

Marketing, Mars Global Services

 

 

Salary: £47,000 - £71,000 + excellent benefits

Location, Slough, Berkshire, SL1 4LG

Dates Advertised: 22nd January 2019 – 19th February 2019

 

The current CPG/FMCG industry’s evolution and growth across the globe is being defined by ‘fragmentation’ in how Media is consumed, how Consumers learn about Brands and how they purchase products. This development demands a nuanced understanding of Consumer Occasions and is also inherently driving volatility across the Supply Chain.

 

The singular barrier, however, to our ability in developing a holistic understanding of this evolving worldview is the lack of “Line of Sight” to the entire ‘Demand/Supply’ Chain. Simply put it is the ability to view Commodity Prices + Cost of Manufacturing + Cost of Marketing & Selling + Consumer Price Elasticity’s, etc. The solution to this would be to create a Connected Data & Analytics framework across the entire ‘Demand/Supply’ Chain

 

Our recommendation is to start with the ‘Demand’ side of this equation and lay the foundation for a Connected Data and Analytics strategy to accelerate Mars’ ‘One Demand’ agenda. We need to expand our capabilities for closed-loop measurement/analysis and use these insights to increase our Marketing Impact and accelerate our growth with our Customers.

 

Mars is currently recruiting for the position of Analytics Manager to build and scale the Advanced Analytics & Measurement Capability.

In this role you will:

 

  • Scale our experimentation with CMI analytics in partnership with stakeholders and vendors
  • Provide technical expertise to the overall Mars Marketing Services team, to ensure robustness of our Signature Tools
  • Consult with the CMI team to best leverage analytics to maximize insights from data
  • Support Knowledge building and ensure continuous improvement
  • Partner with a network of experts, thought leaders and research partners to ensure Mars is at the forefront of Advanced Analytics.
  • Build capabilities that will help leverage connected data and inform businesses
  • Build Capabilities to scale viz - Advanced analytics, data science, social media listening 

 

What we are looking for:

 

  • A strong background in a research position (e.g. CMI, Research Agencies, University, Advanced Analytics Department)
  • Business fluency in English (written & verbal)
  • Expertise in statistics /  data science

In return, you’ll get:

 

  • Competitive salary and benefits package
  • Flexible working opportunities
  • Excellent career development

 

We know it's important to you to find out as much about us as possible, so following a review of your CV the first stage will be a telephone interview with the hiring manager and a chance for you to ask lots of questions. If successful, you will be invited to an interview day. Don't worry we will give you plenty of time to prepare.

If it sounds like the right role for you, please click on the APPLY button below. We look forward to hearing from you.


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