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Royal Canin_Digital VET Manager


Shanghai, SH, CN


A mutually rewarding experience.

Work. Realize your ambitions. And realize there’s more to being in business than just making a profit. That’s the Mars philosophy. And the opportunity we offer every one of our Associates. An opportunity to take what you do and make it mean more for you, for those around you and for the planet.  What you get here is challenging, interesting work. You get the tools you need to do a great job and you get to have the best possible people on your side to help you do it. And at the same time as getting to find ways to do business better today than we did it yesterday and driving a great career, you also get to build a more enlightened business and drive sustainability.

Because it’s never just about a single person, a single project or a single brand. It’s about how you can grab everything that’s within your reach here and use it to pursue mutual, long-term gain. It’s about having ideas. And ideals. Being prepared to risk failure because the promise of success means we’ll all be a little better off. It’s that mix of integrity and ambition that makes Mars such a special place to work. And why working here is always about more than just a job.

About Mars, Incorporated 

Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN’S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.


Key Responsibilities/职位描述

This role will be the E-commerce manager in the market with up-to-date knowledge and experience to support digital transformation of E-VET (from RC based EC to multi-brand EC platform), engage key stakeholders and drive business results.


1. Achieve Business Target and other KPIs.

- Deliver business goals of EVET platform with multi-brand & RC;

- Develop JBP with customers (other brands) in order to get resourse and drive sales;

- Coordinate with cross functional teams to support E-commerce business (MKT/TP/IT)

- EC platform management (customer service, order tracking, supply, inventory)

- Responsible for A&P/TP


2. Enhance EC Platform distinctiveness by managing online portfolio, activity and campaign.

-  Develop product portfolio range based on EVET business model (vet prescription products)

-  Optimize investment and package combo to achieve best ROI

-  Work with digital marketing team to convert content marketing to customized requirement.

-  Follow up monthly campaign creative design & launch.


3. Business Analysis & Reporting:

- Analysis of sales, investment, portfolio & campaigns and

- On-going analysis of key business metrics and reporting.


- Bachelor’s degree or above.

- Minimum 3 years’ experience in E-commerce area; Familiar with multi-brand EC platform/or WeChat CRM is plus

- Tracked record of successful negotiations.

- Quick learner with high curitosity.

- Familiar with office software, especially Excel & Power Point.

- Excellent communications skills in Chinese and English in both verbal and written.




Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.


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