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Trade Marketing Manager


Koln, NW, DE



Come and join Mars in Cologne!


Trade Marketing Manager (m/f/d)


The Vet Trade Marketing Manager is responsible for the development, implementation, and analysis of the marketing activities within DACH, with the aim of driving business growth and optimal implementation of our priorities.

Key Tasks
•    Develop, execute, and track promotion plans, product launches and campaigns for the channel in collaboration with the Sales & Supply Chain Teams  
•    Set and monitor (quantitative and qualitative) sales targets for promotions and innovations
•    Conduct portfolio analysis, creating and proposing concrete actions on portfolio optimization 
•    Track marketing budget spendings, focus on ROI implementation and monitoring feeding S&OP+ cycle with input
•    Drive VET SRM journey by executing promo golden rules and pricing strategy
•    Drive category with customers and competitors insights including market research analysis and regular field visits
•    Develop, execute and monitor the perfect clinic project according to the merchandising strategy and defined pictures of success for customers
•    Correspondence with agencies, suppliers, and cross-functional teams  


Your Profile
•    Higher (university) degree preferable in BA or similar
•    3-5 years of experience in trade marketing (FMCG is an advantage)   
•    Strong analytical skills   
•    Strategic and process-oriented thinking and quick comprehension skills   
•    Organizational talent  
•    Ability to learn, work in a team and show a high degree of initiative      
•    Very good knowledge of German and English 


We are offering:

  • A fantastic opportunity for an experienced Sales Manager to work in a highly professional team of senior Sales experts and join a great Sales and Management community
  • Flexible work 
  • Working in a company with strong core values that care
  • Exciting national and international development opportunities
  • Enrolment to world class training via our Mars University centre of learning excellence

….just to name a few!





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