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Trade Marketing Manager


Guangzhou, 44, CN


A mutually rewarding experience.

Work. Realize your ambitions. And realize there’s more to being in business than just making a profit. That’s the Mars philosophy. And the opportunity we offer every one of our Associates. An opportunity to take what you do and make it mean more for you, for those around you and for the planet.  What you get here is challenging, interesting work. You get the tools you need to do a great job and you get to have the best possible people on your side to help you do it. And at the same time as getting to find ways to do business better today than we did it yesterday and driving a great career, you also get to build a more enlightened business and drive sustainability.

Because it’s never just about a single person, a single project or a single brand. It’s about how you can grab everything that’s within your reach here and use it to pursue mutual, long-term gain. It’s about having ideas. And ideals. Being prepared to risk failure because the promise of success means we’ll all be a little better off. It’s that mix of integrity and ambition that makes Mars such a special place to work. And why working here is always about more than just a job.

About Mars, Incorporated 

Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN’S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.


Location: Guangzhou


Key Responsibilities/职位描述

Perfect store is one of the Mars Wrigley Confectionery 4+4 transformation projects and contributes more than 100 million building block each year. This role is to ensure quality recourse allocation and guide excellent execution;

Core value bring to Mars Wrigley Confectionery is to Enable Excellent Execution and Strengthen Mars Wrigley Confectionery in-store presence;

Within Perfect store team, this role is also responsible for the POSM resource allocation and perfect execution delivery, ensure compliance with global must have merchandising solution.

       Develop by region full year perfect store target based on investment efficiency and channel insights into plan;

       Deliver sales ready materials and cascade down to execute based on channel segmentation and allocation (by quarter);

       Following MWC S&OP+ planning cycle to ensure the topline opportunities well captured and quick response to the Market dynamic (by period);

       Carry out project based execution tracking and monitor to accumulate substantial knowledge about planning, insights dig out for further improvement (by quarter);



  • University education;
  • Capability to develop priority and manage multiple tasks
  • Winning and resilient attitude;
  • More than 5 years’ experience of Trade MKT or Regional Key Account Manager in large FMCG company
  • Strong skill in setting up friendly relations;
  • Strong analytical skills to effectively present and implement action plans ;
  • Knowledge about trade marketing strategy;
  • Good at team-working;
  • Self-motivated and be proactive in making things happen.




Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.


Job Segment: Merchandising, Manager, Marketing Manager, Marketing, Retail, Management

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