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New Retail Development Manager


Guangzhou, 44, CN


A mutually rewarding experience.

Work. Realize your ambitions. And realize there’s more to being in business than just making a profit. That’s the Mars philosophy. And the opportunity we offer every one of our Associates. An opportunity to take what you do and make it mean more for you, for those around you and for the planet.  What you get here is challenging, interesting work. You get the tools you need to do a great job and you get to have the best possible people on your side to help you do it. And at the same time as getting to find ways to do business better today than we did it yesterday and driving a great career, you also get to build a more enlightened business and drive sustainability.

Because it’s never just about a single person, a single project or a single brand. It’s about how you can grab everything that’s within your reach here and use it to pursue mutual, long-term gain. It’s about having ideas. And ideals. Being prepared to risk failure because the promise of success means we’ll all be a little better off. It’s that mix of integrity and ambition that makes Mars such a special place to work. And why working here is always about more than just a job.

About Mars, Incorporated 

Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN’S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.


Key Responsibilities/职位描述

 • Meituan-Dianping Group Meituan Shangou platform management, establish partnership, deliver JBP target and develop category captaincy
• Explore Meituan-Dianping Eco-system Reach-to-Convert Model enabled by MTT collaboration/business model innovation , consumer experience design within Meituan-Dianping eco-system by connecting all consumer touchpoints, and lead FOOD+ business model development
• CHO Category business co-pilot, solidify by brand growth plan across O2O platforms
• Partner with National customer development & National customer marketing team to design Meituan O2O activity calendar, ensure execution and secure offtake delivery
• Collaborate with brand team to connect consumer reach with O2O shopper traffic via digital contents creation, media resources exchange & occasion building
• Manage O2O activities status, deploy to KAM & field sales, handle regular business reviews with cross-function team
• Track and assure all operation and business KPIs met by the activities



 Strong knowledge or experience on new retail O2O business, FMCG industry is a plus
 Working knowledge of Sales and E-commerce in FMCG industry
 Hands-on experience implementing new retail or enterprise solutions
 Strong knowledge of consumer engagement technologies, experience on content/social media is a plus
 Strong knowledge on digital-commerce business
 Track record in interacting with and influence senior leaders; synthesize and present business cases and results to senior executives
 Strategically-minded, contributes to the development of a coherent overarching strategic vision for the company
 Demonstrated ability to build trust and strong cross-functional relationships across an organization to achieve common goals.
 Excellent collaboration, verbal and written communication skills in both English and Mandarin; a direct communicator
 Thrives in a fast changing/learning organization with fast-paced environment.





Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.


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