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玛氏宠物-市场通路主管-北京

LOCATION: 

Beijing, 11, CN

JOB CATEGORY:  Sales
REQUISITION NUMBER:  223156

A mutually rewarding experience.

Work. Realize your ambitions. And realize there’s more to being in business than just making a profit. That’s the Mars philosophy. And the opportunity we offer every one of our Associates. An opportunity to take what you do and make it mean more for you, for those around you and for the planet.  What you get here is challenging, interesting work. You get the tools you need to do a great job and you get to have the best possible people on your side to help you do it. And at the same time as getting to find ways to do business better today than we did it yesterday and driving a great career, you also get to build a more enlightened business and drive sustainability.

Because it’s never just about a single person, a single project or a single brand. It’s about how you can grab everything that’s within your reach here and use it to pursue mutual, long-term gain. It’s about having ideas. And ideals. Being prepared to risk failure because the promise of success means we’ll all be a little better off. It’s that mix of integrity and ambition that makes Mars such a special place to work. And why working here is always about more than just a job.

About Mars, Incorporated 

Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With almost $35 billion in sales, the company is a global business that produces some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN’S®, MARS DRINKS and COCOAVIA®. Mars also provides veterinary health services that include BANFIELD® Pet Hospitals, Blue Pearl®, VCA® and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire its more than 100,000 Associates to create value for all its partners and deliver growth they are proud of every day.

 

Key Responsibilities/职位描述

1.RTM(市场拓展&经销商发展)

- 协助建立和完善全国经销商的布局规划、选择标准、覆盖模式和返利体系

- 规划和执行城市拓展项目,实现公司设定的目标,包括市场覆盖机会评估,经销商合作方式及营销方案设计等

- 系统提升公司经销商管理水平,包括经销商运营能力和销售同事经销商管理能力,工作流程优化,经销商联合生意计划搭建等

- 参与经销商日常管理的相关工作

 

2.E-RTM(B2B分销平台)

- 与服务商合作,开发和完善E-RTM平台,在实现平台功能的基础上,不断提升平台的用户体验

- 运营E-RTM平台,提升用户激活率、产品分销水平和客单,达成销售目标

- 参与管理平台活动费用预算,提升活动效果,达成ROI目标

 

Qualifications/任职条件

- 3年以上快速消费品行业RTM、经销商管理、通路行销方面工作经验,有B2B/E-RTM/电子营销平台工作经历者优先

- 良好的策略思维能力和运营能力,包括渠道洞察、数据分析,模式建立,计划制定,项目执行,预算控制等

- 优秀的沟通技巧,能适应跨部门的沟通并推动团队间高效协作

- 熟悉行业、地域和零售市场发展趋势,有一定的品类理解水平

- 熟练掌握Office办公软件(Excel, PPT)

- 能够适应一定的快节奏工作要求

- 希望您具备以下玛氏领导力特质: 以结果为导向/商业敏锐度/计划能力/快速学习/解决问题/创造力/冲突管理

 

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.